Ecosystem Marketing Manager

Wormhole Foundation

Wormhole Foundation

Marketing & Communications
Washington, DC, USA
Posted on Friday, April 26, 2024

The Wormhole Foundation
Our mission is to empower passionate people in the research and development of blockchain interoperability technologies. We support teams building secure, open-source, and decentralized products within the Wormhole ecosystem.

The Role:
Ecosystem Marketing Manager

As an Ecosystem Marketing Manager, you will play a vital role in developing and nurturing our partnerships across the Wormhole protocol ecosystem, which includes a diverse range of stakeholders such as Web3 and Web2 platforms, DeFi protocols, digital wallets, investment firms, and NGOs. This position will require you to tap into the global developer community, enhancing engagement and driving the adoption of our blockchain solutions. You will collaborate closely with our diverse teams across various regions, including a significant focus on the APAC region. The ideal candidate will be web3-native and have extensive experience planning and executing partner marketing initiatives.

What you'll be doing:

  • Leading marketing efforts in major, enterprise-level partnership engagements to promote the growth and global awareness of the Wormhole Platform and Ecosystem.

  • Executing co-marketing campaigns with partners, targeting end-users and customers to drive adoption.

  • Serving as the primary liaison for partner marketing teams, fostering collaboration on growth strategies and campaign plans.

  • Developing and managing marketing content, including blog posts, case studies, and social media campaigns.

  • Creating educational materials for partners, encompassing frameworks, process documents, and product overviews.

  • Analyzing and reporting on the outcomes of all partner marketing initiatives.

  • Traveling within the region to engage with strategic partners and participate in local ecosystem events.

Who you are:

  • 3 - 5 years of relevant experience in areas like Partner Marketing, Ecosystem Development, Web3 Marketing, Consumer Finance/Payments Marketing, Growth Marketing, or Business Development and Partnerships. Experience in B2B or B2B2C financial services is preferred.

  • A track record of successful partner marketing initiatives that have delivered significant business impact.

  • Proven experience in working with diverse, cross-functional teams to drive go-to-market strategies and execute plans effectively, fostering strong partnerships to achieve shared objectives

  • Deep understanding of the Web3 ecosystem, blockchain technology, digital currencies, fintech, and successful growth marketing strategies.

  • Excellent time management and multitasking abilities.

  • Meticulous attention to detail and a commitment to delivering excellence.

  • Exceptional communication skills, both written and verbal with examples of content created.

  • Willingness to travel internationally for events.

  • Entrepreneurial track record of taking an idea to reality.

  • Highly motivated, creative, and results-driven self-starter with a passion for crypto and developer engagement.

  • Enjoy working remotely with a talented global team and ideally based in the Americas or European time zones.