Director of Marketing - Moose Capital
Moose Capital
Job Overview:
The Director of Marketing will be responsible for overseeing all marketing initiatives to enhance brand awareness, drive user engagement, and support revenue growth. This role requires a deep understanding of asset management, investment, tokenization and in larger terms of cryptocurrency and blockchain industry.
We seek a hands-on and dedicated team member. You will be part of a small team and have a lot of responsibilities from the start.
Key Responsibilities:
- Marketing Strategy: Develop and implement comprehensive marketing strategies that align with business objectives and drive brand growth.
- Brand Management: Strengthen the company's brand presence and ensure consistent messaging across all marketing channels.
- Campaign Oversight: Lead the planning, execution, and optimization of multi-channel marketing campaigns, including digital marketing, content marketing, social media, and PR.
- Market Analysis: Conduct market research to identify trends, opportunities, and competitive landscape, providing insights to inform marketing strategies.
- Product Marketing: Collaborate with the product team to develop and promote features that enhance user engagement and satisfaction.
- Content Creation: Creation of compelling and relevant content to attract and engage target audiences.
- Partnerships: Identify and cultivate strategic partnerships to enhance market reach and brand credibility.
- Performance Tracking: Utilize data and analytics to measure marketing performance, identify key metrics, and make data-driven decisions.
- Budget Management: Manage marketing budgets, ensuring efficient allocation of resources to maximize ROI.
Requirements:
- Experience: Minimum of 5+ years of experience in marketing leadership roles, with at least 3 years within the cryptocurrency, FinTech, or blockchain industry.
- Skills:
- Strong strategic thinking and problem-solving skills with a data-driven approach.
- Deep understanding of digital marketing channels, including SEO, SEM, social media, and email marketing.
- Proven track record of developing and executing successful marketing campaigns.
- Excellent communication and interpersonal skills.
- Experience with brand management and content creation.
- Ability to thrive in a fast-paced, dynamic, and rapidly changing environment.
Benefits:
- Competitive salary
- Flexible working hours
- Team tokens
- Chance to be part of a pioneering company in DeFi.
About Us:
Moose Capital is a technology platform enabling users to seamlessly purchase and tokenize U.S. tech stocks and T-Bills using cryptocurrency on Solana.
Join us in shaping the future of finance and driving the adoption of decentralized investment solutions worldwide!