Growth & Content Lead

Bridgesplit

Bridgesplit

Sales & Business Development
New York, NY, USA
Posted on Monday, September 30, 2024

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Content Marketing Lead

  • Growth, Business, & Marketing
  • Full-time
  • New York, NY
  • Remote friendly

Loopscale is seeking a Content Marketing Lead to drive our content strategy and execution to grow Loopscale’s brand across social and digital channels. You will be positioned to drive a period of rapid growth by joining at a pivotal point ahead of our public launch. The ideal candidate thrives in a fast-paced startup environment, can turn complex ideas into compelling storylines for specific audiences, and has a knack for identifying topical industry news and capitalizing on it with a unique point of view.

We are headquartered in Flatiron in New York City, but this position offers the flexibility for global candidates to work remotely.

If you think you have what it takes, but don't necessarily meet every single point on the job description, please still get in touch. We'd love to have a chat and see if you could be a great fit.

About Loopscale

Loopscale is on a mission to unlock economic opportunity by building the next generation of capital markets on efficient, open networks. Our flagship product, a lending order book on Solana, introduces a new paradigm in on-chain credit. Loopscale is a New York-based startup founded by a team of crypto-natives that has launched products with over $100M of on-chain volume. We are backed by Coinbase, Jump, Coinfund, and Solana Ventures. Visit our website, docs, and social media to learn more.

You will:

  • Own the content strategy and lifecycle, including ideation, drafting, creative, distribution, promotional strategy, and measurement.

  • Craft and communicate our narrative across various social channels with an engaging, unique, and consistent brand voice.

  • Write impactful short- and long-form content such as social posts, blog articles, and user documentation that effectively communicates the value of our product.

  • Collaborate with the brand and design teams to oversee and aid in the creation of graphics, motion graphics, and videos.

  • Identify and lead high-impact content partnerships, product partnerships, and other marketing initiatives to amplify brand presence and reach new audiences.

  • Live and breathe crypto Twitter and Discord to stay up-to-date on industry trends and user preferences and ensure our content strategy remains relevant and effective.

Ideally, you have:

  • A track record in a lead content or marketing role at a high-growth tech startup, preferably in web3 or DeFi.

  • Proven ability to use social media to build communities at scale, with experience in developing blog posts, explainer threads, product marketing, and memes.

  • Excellent copywriting skills and the ability to develop and adapt tone of voice for various target audiences.

  • A deep understanding of social media platforms, particularly X (formally known as Twitter), Discord and YouTube.

  • Experience with Figma and the ability to create visually compelling graphics.

  • Exceptional communication, collaboration, and project management skills.

You get:

  • Competitive compensation with potential equity and token options.

  • Comprehensive health, dental, and vision plans.

  • In-person private workplace in Flatiron, New York.

  • Regular off-sites and other company-sponsored events and travel opportunities.

Apply here

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