Senior Ecosystem Marketing Manager

Alchemy
Alchemy

Marketing & Communications · Full-time

San Francisco, CA, USA · New York, NY, USA

Posted on Aug 26, 2026

About Alchemy

Alchemy is the Web3 infrastructure and developer platform that powers millions of users and the world’s most innovative blockchain applications. From enabling $1+ trillion in financial transactions worldwide to scaling L2s and enabling DeFi, Alchemy provides the infrastructure and tools developers need to build reliable, scalable, and accessible experiences.

Trusted by companies like JPMorgan, Stripe, Visa, Franklin Templeton, Nike, and backed by a16z, Coatue, Silver Lake, Lightspeed, and Stanford University, Alchemy is building the foundational layer for a decentralized and AI-enabled Web3 ecosystem. For more information, visit alchemy.com.

About the Role

We're looking for a Growth Marketing Lead to shape where Alchemy invests growth: full-funnel, from self-serve signup all the way through the enterprise sales funnel. This is a high-ownership, strategic seat. You'll decide, each cycle, where our marketing dollars and headcount go for the highest return, and you'll have real influence over the tactics we run to get there.

This role has real breadth. You'll own the channel mix we run today, paid search, paid social, SEO, AEO, a lifecycle program we're just getting off the ground, and our website, and you'll decide where each of those gets more or less investment based on what's actually driving signups and pipeline. You'll also go looking for what's next: new channels worth testing as the audience and the industry evolve, and product-led signals worth turning into a marketing motion. And you'll bring visibility to parts of the funnel we can't see well today, both self-serve and the enterprise sales flow, so the whole company can make better calls on where to spend.

This is a senior, strategic role. We're looking for someone who's already built full-funnel growth measurement from scratch at a developer-focused B2B company, and who knows how to rank channels by ROI and act on it. You won't be building a growth program from zero, you'll be evolving one: an AI-powered SEO/AEO system already in production, a defined tool stack, and agencies already engaged. You'll decide what stays, what goes, and where you build a team to get us to the next level of growth maturity.

What You’ll Do

  • Develop and own the ecosystem marketing strategy across chain partnerships, infrastructure partners, channel partners (e.g., AWS), and key customers spanning Web3 native and TradFi verticals.

  • Build and deepen strategic relationships with ecosystem players, including chains, protocols (Chainlink, Fireblocks, Canton Network), technology partners, and enterprise customers, to create mutual distribution opportunities.

  • Design and execute joint campaigns, co-branded content, co-hosted events, and thought leadership programs that amplify Alchemy's brand across partner channels and audiences.

  • Drive ecosystem distribution at scale by identifying and activating opportunities to leverage partner channels (newsletters, events, social, developer communities) to expand Alchemy's reach and brand awareness.

  • Host and coordinate thought leadership workshops, panels, and executive roundtables with key ecosystem players to reinforce Alchemy's position as the foundational infrastructure layer for onchain development.

  • Keep a pulse on the TradFi to onchain movement, tracking how institutions like JP Morgan, Visa, MasterCard, and Coinbase are adopting blockchain and identifying marketing opportunities at the intersection of traditional finance and Web3.

  • Monitor and engage with emerging trends including stablecoins, RWA tokenization, deposit tokens, institutional staking, and agentic commerce (AI agents on blockchain rails), positioning Alchemy as the infrastructure powering these movements.

  • Collaborate cross functionally with Product Marketing, Sales, Partnerships, and Content to ensure ecosystem marketing efforts are tightly aligned with Alchemy's GTM strategy and revenue goals.

  • Build and maintain a comprehensive ecosystem map, tracking key players, partnership health, co-marketing pipeline, and campaign impact across verticals.

  • Report on ecosystem marketing performance, providing clear metrics and insights to leadership on brand awareness, partner engagement, and pipeline contribution.

What we’re looking for

  • 5+ years of experience in ecosystem marketing, partner marketing, or strategic marketing within crypto, blockchain, or developer infrastructure.

  • Existing relationships across the Web3 ecosystem, including chains, protocols, infrastructure providers, and key industry players. You are not starting from zero.

  • Proven track record of developing an ecosystem or partner marketing strategy and distributing it at scale, driving measurable brand awareness, partner engagement, and pipeline impact.

  • Experience executing joint campaigns, co-marketing programs, and events with ecosystem partners that drove real business outcomes.

  • Strong understanding of the blockchain landscape, including L1s/L2s, DeFi, infrastructure, wallets, and the developer tooling ecosystem.

  • Working knowledge of TradFi's onchain adoption, with familiarity around how institutions are approaching stablecoins, tokenization, and blockchain based settlement.

  • Awareness of emerging trends in agentic commerce and AI powered onchain transactions.

  • Exceptional relationship building and communication skills, with the ability to navigate conversations with chain foundations, protocol teams, enterprise partners, and C-suite executives with equal comfort.

  • Strong cross functional collaborator with a proven ability to work closely with Sales, Product Marketing, Partnerships, Content, and Engineering to align ecosystem efforts with company wide priorities and drive unified go-to-market execution.

  • Strategic thinker who can also execute, comfortable building a plan from scratch and rolling up sleeves to ship campaigns, host events, and manage partner activations.

  • Self-starter mentality with extreme ownership who thrives in fast paced, high autonomy environments.

Nice to Haves

  • Ability to be in office in SF or NYC 3x a week.

  • Experience at a blockchain infrastructure company, chain foundation, or developer platform.

  • Previous experience marketing to both Web3-native and enterprise/TradFi audiences.

  • Familiarity with Alchemy's product suite (RPC, Gasless Transactions, Data APIs, Webhooks, etc.).

  • Experience managing or influencing channel partnerships with major cloud/tech providers (AWS, GCP, etc.).

  • Background in developer relations or developer-focused marketing.

  • Existing presence and influence on Crypto Twitter / X and within key Web3 communities.

Benefits and Perks

🏥 Medical, Dental, & Vision
💪 Gym Reimbursement
🖥️ Home Office Build-out Budget
🥙 In-Office Group Meals
🚅 Commuter Benefits
🌴 Flexible Time Off
🧘‍♂️ Wellbeing & Mental Health Perks
🧠 Learning & Development Stipend
🌎 Company Sponsored Conferences & Events
💸 HSA and FSA Plans
🧬 Fertility Benefits

Alchemy is committed to offering competitive compensation, including base salary as well as bonus and equity. Additionally, Alchemy offers comprehensive medical, dental, and vision coverage, as well as other benefits such as 401k and unlimited flexible time off.